A few years ago, flower arrangements were perceived mainly as a gift or a sign of attention, associated with celebrations and emphasizing high status. In 2025, the attitude has changed: flowers have become a daily reminder of the beauty of life, a way to feel harmony and restore inner balance.According to Larisa Shen, founder of the florist company LoraShen, a bouquet of flowers is a manifestation of self-care and a symbol of love for one's own personality. Especially in times when society is experiencing constant upheaval and stress, plants at home become a support that helps to feel calm and balanced. The article was written exclusively for Vogue magazine.
Buying flowers for yourself is the new norm
Worldviews and social norms are changing. What once seemed selfish or a whim has now become a healthy way to take care of one's emotional state. Beauty around is perceived not as a luxury, but as a necessity. People have begun to understand the importance of visual harmony for the psyche, which is why decorating the house with flowers has become a natural phenomenon. In times of war, the need to surround oneself with beauty has grown even more. Flowers are a daily reminder that everyone deserves beauty, love, and a sense of joy. In big cities, they become a simple and accessible resource that gives a sense of celebration even in everyday life.
Flowers at home reduce anxiety
LoraShen emphasizes that plants have a positive effect on the emotional state, creating a sense of peace and joy. This is confirmed by numerous scientific studies. For example, the work of Professor Charlie Hall of the University of Texas demonstrates that being among greenery reduces the level of cortisol, the stress hormone. Statistics from the Kyiv International Institute of Sociology show that the number of happy people in Ukraine decreased from 69% in 2023 to 58% at the end of 2024.
If flowers have the ability to help you feel better, it's worth allowing yourself to test this effect. It's enough to live among them for at least a month. Some will appreciate the simple aesthetics, others will feel the therapeutic effect of the care.Changing water, trimming stems, and feeding plants are small rituals that develop mindfulness, support cognitive function, and can even prevent dementia.
Allergies are no longer a reason to give up beauty
Sensitivity to pollen or strong scents is often a cause for concern. Lilies, chrysanthemums, hyacinths, jasmine, and gypsophila are the most common allergens. However, the plants themselves are not always the cause - sometimes the irritants are hidden in the treatment products.
However, modern possibilities allow you to choose varieties that do not cause discomfort. It is enough to choose flowers without a strong odor and place them in a room where they are not constantly present. Before purchasing, it is advisable to consult an allergist to avoid adverse reactions. There are many options, so the opportunity to enjoy beauty is available even to those with increased sensitivity.
Flower delivery subscription
In today's fast-paced world, there is not always time to choose your own arrangements. For busy people, a flower subscription is a great solution. This is a service that allows you to receive fresh bouquets every week, every month, or by special dates. LoraShen offers various subscription options, including Celebrity mood: then loved ones can place an order, and you will regularly receive bouquets for several weeks after the holidays. This format allows you not only to preserve the beauty of your home, but also turns flowers into a permanent habit. This saves time, adds comfort, and gives a sense of stability.
Caring for plants is caring for yourself
When a person takes care of flowers, they also take care of their emotional state. An interest in floristry often becomes the beginning of a new hobby: some begin to learn the secrets of preserving freshness, others create their own collections of vases. Florists recommend having at least three different vases at home: for classic European bouquets, for elongated compositions, and for vegetative forms. Over time, this "base" can be supplemented with special models or small vases for one flower. This creates a kind of "wardrobe of vases," which allows you to experiment with floristry in different ways and creatively express your mood.
Flowers in the home are not just about beauty. They reduce anxiety, maintain harmony, develop sensitivity and remind us that self-care is an integral part of life. Buying a bouquet of flowers for your own home is a simple but extremely important step towards joy and inner balance.
